La Liga x The Pacific Links Foundation
In March 2019 I flew to Vitoria-Gasteiz, Spain to work with the Pacific Links Foundation and Spanish football league (La Liga) on an intercontinental effort to educate children about the dangers of human trafficking.
Each year, human traffickers smuggle hundreds of children from Vietnam to the UK. These children promised an education and career prospects, usually end up forced into labour in nail bars and cannabis farms around the country. Pacific Links have used the popularity of La Liga in Vietnam to build a partnership aimed at educating young boys of the dangers of trafficking and the false promises that operations give.
In Vittoria, I worked with Deportivo Alaves and LadaFilm to shoot a short advertisement and billboards, using stars of La Liga to act as role models and teachers to vulnerable children in Vietnam.